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Innovative AV at Horizon Media

PPI brings new solutions to office buildout

High ceilings, oversized windows, panoramic views, and sprawling terraces. Those are the first things you’ll notice on the new floors at Horizon Media’s 75 Varick St. location. The second points of note are the innovative communication and collaboration technologies throughout the space.

In the spring of 2016, Presentation Products, Inc. began a year-long audiovisual consulting process, culminating in a design/build contract for Horizon’s latest office expansion. PPI once again teamed up with architect A+I Architects and client representative VVA to create state-of-the-art collaboration and presentation spaces on Horizon’s 11th and 12th floors.

In addition to standard Huddle Rooms and high-end Boardrooms, PPI had the opportunity to design and install innovative solutions requiring meticulous coordination.

The Garden

The Garden – a theater-style training room – features five displays installed inside of a ceiling mounted pentagon shroud. The unique display solution maximizes the room’s usable area and audience size in a challenging space.

Kyle Balkcom, a Principal at PPI who manages the sales and design team, said the 270 degree audience area required unique video solutions to allow functional lines of sight and viewing angles at all locations.

“We also needed to create an open, free-form area where a speaker could present without the hindrance of screens,” Balkcom said. “Along with frequent partners, A+I Architects, we designed a custom steel structure and millwork piece to seamlessly integrate five displays – each one facing a section of the audience.

Social Distillery

The Social Distillery features a 6×2 video wall with extensive presentation flexibility and advanced control capabilities. This space is used for internal creative sessions, as well as a tool intended to present social media platforms and programs to clients in a large dashboard format, with multiple preset viewing options.

The Local

The Local serves as an employee gathering and town hall space. This multi-purpose event area is designed to accommodate a broad range of uses, including staff meetings and after-hours events.

The Garden, Social Distillery, and The Local are routed and controlled from a centralized AV system, allowing for live event overflow by sharing video content and audio to or from the other spaces. Additionally, the ability to live stream or connect through live video with Horizon’s LA office, other floors in the New York location, or anywhere in the world allows simple communication and collaboration between partners, employees, and clients.

PPI has been Horizon Media’s AV partner since 2014. Jesse DeMarzo, Director of AV, Technology Service and Support at Horizon says the quality of work, the industry knowledge, and the reliability that PPI brings to the table puts him at ease when dealing with major expansions and day-to-day managed services.

“From the inception of this project, Presentation Products has been an outstanding partner; Kyle was in constant contact with us through every step of the discovery and design phase, making it painless even through our many changes,” DeMarzo said. “Once we entered the build phase, it was a seamless transition to our project manager Sean.

“Every technician and engineer on the project was extremely knowledgeable and reliable. Even with our custom spaces and unique buildout, I never felt like they were unable to meet our needs.”

PPI successfully delivered this project in the Summer of 2017. One full-time PPI employee is on call for managed services to assist Horizon with the operation of audiovisual systems on five floors.

From the Portfolio:

Horizon Expansion III

Horizon Expansion II

Changing Technology of the Huddle Room: Our InfoComm Takeaway

Huddle rooms are nothing new, but in the past few years we’ve worked on a ton of office build-outs with a new emphasis and dedication to these little collaborative work spaces. According to research from Gartner, the proportion of video systems purchased for huddle rooms doubled from 10 percent in 2015 to 20 percent in 2016. This same research predicts a 400 percent growth in group video conferencing usage by 2019 (1).

A quick trek around the InfoComm showroom floor confirmed suppliers are stepping up their game in the world of huddle rooms, and there is a lot of new technology for adding high quality, software-based codec video conferencing features to these rooms.

Audio
For high-end audio installation solutions, many small Digital Signal Processors (DSP) are making their way to the market. Here are some products we’re excited about:

Biamp has a new 4in/4out DSP with a broad selection of audio components, routing options, and signal processing. It can handle the open standard Audio Video Bridging (AVB), or Audinate’s proprietary Dante. Plus, it supports Voice over Internet Protocol (VoIP) and Plain Old Telephone Service (POTS) audio codec – Available October 2017.

Shure has an affordable Dante enabled 8in/4out DSP with Acoustic Echo Cancellation (AEC), made to pair with their ceiling array microphone, or two table array microphones. Shure also has a 4in/4out for soft codecs that supports one table array mic, however, this unit does not have AEC built in.

Application of either of these products allows a broader selection of microphones and speakers for installation, and for precisely tuning a room for the best audio performance. This can create a no-compromise professional audio experience in huddle spaces as they become a larger part of the day-to-day work experience.

The Biamp and Shure products operate as standalone DSP deployments. Meanwhile, QSC Audio Products is encouraging integrators to centralize DSP resources and allocate portions of large DSP servers to support several rooms, which may be more cost effective in certain deployments.

For mid-range installations, products like Biamp’s Devio and Sennheiser’s TeamConnect are designed to add quality audio into Bring Your Own Device (BYOD) spaces with minimal fuss by reducing connection requirements to a simple USB cable.

Finally, for quick, simple integrations, products like the Yamaha CS-700 and the Logitech Meetup integrate cameras, speakers, and beamforming mic arrays into a soundbar-like USB device that mounts below the display.

Video
On the video side, Atlona showed their new small presentation switchers for huddle rooms. Crestron and Extron are well established in this space, but Atlona is a new player, bringing an interesting perspective to the fold.

Atlona’s HDVS-300 incorporates a USB hub to allow BYOD equipment shared access to installed webcams and other USB hardware — a feature that’s typically anchored to a fixed PC. It also eliminates the need for a separate USB extender in more conventional builds. Additionally, Atlona’s UHD-SW-510W attempts to remove the need for wires entirely by incorporating AirPlay, Google Cast, and Miracast into one device; this allows wireless display mirroring without the need to install an extra application or driver. The unit is also one of the first – if not the first – to feature a powered USB-C port, which can be used to charge laptops, tablets, and smartphones.

Solutions for huddle rooms should be easy to install and cost effective. As always, Presentation Products is here to help you wade through the changing trends in AV conferencing. Contact a PPI Account Manager to take the conversation about your business’s huddle room implementation and strategy to the next level.

PPI Huddle Room Portfolio Examples
BuzzFeed
Horizon Media
Viacom
Dropbox

Related articles
An Analysis and Comparison of Software-Based Codecs Against the Landscape of Video Conferencing 

 

(1)     Gartner, “The Rise of the Video-enabled Huddle Room in the Digital Workplace,” December 2015

Sneak Peek: SquareSpace’s new SoHo offices

PPI recently teamed up with architecture firm A+I to build out Squarespace’s new West Village office and it’s making quite a splash! Here’s what people had to say about it.

 

Designboom: A+I Completes Squarespace Global Headquarters in New York

Fast Company: Squarespace’s New Offices Are Very Serious

deezeen Magazine: A+I uses “yin-yang” palette for Squarespace headquarters in New York

Lifehacker: Squarespace’s Brand New West Village Workspace

Brandchannel: New HQ, Google, ‘Playing Lynch’: Q&A with Squarespace’s Anthony Casalena

Built In NYC: Inside Squarespace’s new West Village office with CEO Anthony Casalena

CreativeBoom: An exciting glimpse inside Squarespace’s new home in New York’s West Village

Contemporist: Have a look at the design of the new Squarespace office in New York

Inhabitat: Squarespace’s sophisticated new offices sprawl out in a historic West Village printing hub

Hype Beast: Squarespace’s New HQ are the Envy of New York

Office Lovin: Inside Squarespace’s New Super Cool NYC Headquarters

Unbiased Writer: Squarespace Headquarters in New York’s West Village

Business Insider: Squarespace’s New York Offices are as sweet as the best Silicon Valley Tech Offices

 

 

Portfolio Items